peace-outlined-black-2.jpg
Screen Shot 2016-08-08 at 11.50.20 PM.png
black.jpg
burgvrbackground.jpg
black.jpg
Screen Shot 2016-08-08 at 11.53.06 PM.png
black.jpg
madebyyou_back.jpg
greenbackground.jpg
black.jpg
darkbluebackground.jpg
white.jpg
peace-outlined-black-2.jpg

Intro


SCROLL DOWN

Intro


Mike Guss is an Art Director living in Portland.

He designs digital brands, products, and interactive experiences for a number of prominent brands including Google, Nike, Specialized, YouTube, Android, Xbox, and Microsoft.

He works at Instrument.

Say hello.

 
Screen Shot 2016-08-08 at 11.50.20 PM.png

Google I/O 2016


Google I/O

Google I/O 2016


Google I/O

Google I/O is an annual festival of all things Google. The 2016 venue was an outdoor amphitheater and the client desired a brand that felt "festive." The color palette was inspired by the 1972 Olympics, while the concept itself was formed around the iconic elastic “O”, which can form into various shapes.

 

Art Direction & Design
Instrument
2015

Motion by Evan Gütt

 

 
black.jpg

Nike.com


Nike.com

Nike.com


Nike.com

I had the privilege of collaborating with the Nike Global Digital Design team on the new visual design language for Nike.com. My main focus was on global navigation and product detail pages for desktop and tablet.

 

Design & UX
Instrument
2015

 
burgvrbackground.jpg

BurgVR


BurgVR

BurgVR


BurgVR

At Instrument, our original intention of creating a simple VR demo morphed into a full blown BurgVR world. It gave me the opportunity to learn basic Cinema 4D, all while designing, illustrating and art directing the look and feel.

 

Art Direction, Design, Illustration & 3D
Instrument
2016

 
black.jpg

Next 2016


Next

Next 2016


Next

The "Hidden System" for Google's NEXT conference. We built a hexagonal grid as a starting point for all the various ambient visual and motion patterns for the back drop at the event. The system uses straight geometric lines but we gave flexibility to have small moments of organic pause during transitions.

 

Design & Art Direction
Instrument
2016

Motion by Marc Lehman

 
Screen Shot 2016-08-08 at 11.53.06 PM.png

Snkrs


SNKRS

Snkrs


SNKRS

SNKRS connects Nike’s premium products with a global audience. Worked on bringing the app to the web through product grid wall and description pages. 

 

Design & UX
Instrument
2015

 
black.jpg

Xbox One


Xbox One

Xbox One


Xbox One

As part of the Xbox Creative Lab, I worked on developing the visual design system for all things Xbox. One of the components included re-visualizing the Xbox One UI. The design required larger buttons that meets the minimum target size for a ten-foot experience. The challenge was accommodating for multiple input modes which included controller, voice, and Kinect gestures.


Design & Art Direction
Xbox Creative Lab
2013

 
 
madebyyou_back.jpg

Made By You


Made By You

Made By You


Made By You

Made by You was a campaign to get gamers excited about submitting their original artwork. The chosen artwork was featured in the gamerpic gallery of Xbox One for players worldwide to select as their Xbox One gamerpic. Alphabetic characters were created and animated as featured copy for the main campaign headline. An entire campaign including a website, banners and various marketing materials was created around this headline.

 

Design, Illustration & Art Direction
Xbox Creative Lab
2013

 
 
greenbackground.jpg

Sixteen by Nine


Sixteen by Nine

Sixteen by Nine


Sixteen by Nine

A design language was developed for Xbox One and a set of posters were created to use as a “toolbox” reference for the designers as well as the engineers.


Design & Art Direction
Xbox Creative Lab
2013

 
 
black.jpg

Windows Phone


Windows Phone

Windows Phone


Windows Phone

Responsible for creating a mood board and setting the product design direction in it’s incubation stage. Worked on the overall look and feel of the phone system. Established a grid/typography system and created design guide/templates. Provided art direction for the core experience.


Design & Art Direction
Microsoft
2009—2011 

 
 
darkbluebackground.jpg

Illustrations


Illustrations

Illustrations


Illustrations

white.jpg

Contact


Contact